Easywalker is one of the bigger brands on the market. For thirty years, this company has been making prams and buggies that are user-friendly and affordable.
For many parents-to-be, purchasing a stroller is a major expense when it comes to the layettes. The offer is large and overwhelming. Most of the potential customers start online by orienting themselves.
We extended the experience with a 3D model. This is a digital, realistic representation of a stroller. From 360 degrees rotation of the stroller to quickly switching between available colors and interactively showing the customer technical details, such as the folding mechanism.
It is almost impossible to get any closer to reality. As a result of this, we have heightened the experience and lowered the threshold, which has led to more confidence in purchasing. The site has since seen a 60% increase in traffic and a 30% increase in sales.